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Reports & guides

Indonesia app marketing report 2020: A more digital and mobile country

We are proud to present AppsFlyer's first-ever app marketing report dedicated to Indonesia, also available in Bahasa.

Reports & guides

A complete guide to mobile measurement, analytics, and fraud post iOS 14: Learn how new privacy rules affect mobile marketers and attribution

Reports & guides

Who needs to use an MMP solution? Read our MMP buying guide to learn about the current landscape and privacy status in the post-iOS14 era.

Reports & guides

To help you fight off nasty old data inaccuracies, we’ve put together six of the most common and painful data inaccuracies you should be aware of.

Reports & guides

This guide will provide a framework for how to build a solid marketing tech stack, focusing specifically on mobile as the core platform.

Reports & guides

Looking for new users? We've gathered the best industry insights in our brand new, in-depth user acquisition guide for apps - take a look here.

Reports & guides

Deep linking doesn't have to be confusing! Find out all you need to know with this new, comprehensive deep linking guide.

Reports & guides

What is Cohort analysis? Learn all you must know about its use cases, main models, and understand how it can help you up your marketing game.

Reports & guides

Read AppsFlyer's complete guide on CTV. Learn about the benefits of connected TV for advertisers, different monetization models & best practices.

Reports & guides

Working with accurate ROI data is the holy grail for marketers. Read our guide to understand how each component of True ROI is getting achieved.