Reports & guides
2023 appeared to be a year of modest growth. However, this calm exterior is misleading. Beneath the surface, significant shifts were taking place.
Reports & guides
Read the State of eCommerce 2024 edition for the latest trends and insights into buying patterns and future predictions for retail media and AI.
Blog
Read more about reaching beyond the confines of app campaigns and look to the potential of the web for new opportunities in web-to-app marketing.
Reports & guides
Read the first data report on creative ads. Find out about AI-driven performance analysis and hear from leading experts at TikTok and SciPlay.
Blog
Explore 3 effective methods to leverage your SEO techniques. Supercharge your marketing growth and stay ahead in challenging times.
Reports & guides
Are you looking to capitalize on the subscription economy? Get this report to gain real insight into marketing subscription apps in 2023 and beyond.
Reports & guides
Economic downturn? Tight budget? Privacy? Read our 2023 eCommerce app marketing report so you can get ready for an eventful holiday season.
Blog
Want to create an effective app personalization? Read to learn what makes it crucial for your mobile app marketing strategy and how to get it right.